Monday, April 5, 2010

The McDonaldsization of Society.

The McDonaldsization of society reading focuses on the unfortunate habit of Americans to always want thing to be very quick, predictable and standardized. One might go so far to say that to the average American, equates quick boarding food with quality and value. Now days when the majority of elder members work long hours, the time for long home cooked meals was first replaced by TV dinners, and now by fast food restaurants.

The reading make a few key points that truly shows human behavior in its most basic form. First, the desire for complete standardization has become so pronounced in society that it is very likely that machines will be preparing our food in the very near future. The major reason for this is because people want to be able to walk into a restaurant or supermarket and know what they are getting every time. Second, humans are artistic creatures that need to have something to spark their attention. However now, because restaurants like McDonalds and Burger King have taken away all need for thinking in the preparation of their food, most patrons feel that the employees may as well be machines. Finally, efficiency has become such a concern to the average producer and consumer that everything must be strictly regimented. To a producer like for mentioned McDonalds, an extra piece of lettuce on a hamburger changes the appearance as well as their profit margin. To the consumer, if they can eat on the run without ever getting out of the car, well better for them.

Personally I believe that people need to slow down a little and move back towards sit down meals. It has been proven that children that eat home cooked meals at the table have both a better relationship with their parents, as well as better devolved social abilities. Furthermore I feel that a strict regimented life tends to lead to regret in later years. Although I may be an oddball but a major reason I don’t enjoy school more is because I find it both regimented and repetitive. If things where more spontaneous in the world I believe that everybody may be just a little happier.

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